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Lead. Achieve.
Succeed. Together.

Empowering your business to thrive, evolve, and succeed in a dynamic world.

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Expertise

Areas of Expertise.

Mastering key strategies to drive innovation, growth, and impact in your business journey.

Navigating a landscape of regulatory complexities, technological advancements, and evolving consumer expectations while ensuring safety, efficacy, and accessibility.

Pharma

Medical Devices

Digital
Therapeutics

Nutraceuticals
& Medical Foods

Consultancy

Consultancy
Services.

Tailored solutions to transform challenges into opportunities and achieve sustainable success.

Market Access

  • Risk and Opportunity Assessment

  • Landscape analysis and Stakeholder mapping

  • Evidence Generation Strategy (RWE/RWD)

  • Pricing and Contracting Strategy

  • Health Technology Assessment (HTA) Preparation

  • Value Proposition Development

  • Payer Engagement

  • Local Market Adaptation

  • Post-Market Surveillance

  • Training and Education

BUSINESS DEVELOPMENT

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  • Existing Portfolio Strategy evaluation

  • Assets valuation and LCM strategy

  • Therapy Areas and Franchise Strategy

  • Competitors Analysis

  • Differentiation Strategy

  • Sales Strategy Development (Sales Forecast, NPV model)

Licensing

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  • Licensing Strategy Development

  • In-Licensing (Lin) Activities
    - Identifying Opportunities
    - Due Diligence supports   

      - Negotiation and Agreement

        support

  • Out-Licensing (Lout) Activities
    - Preparation of Lout documentation  
    - Partner Identification & Negotiation      support

  • Partnership Management Support

Medical Affairs

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  • Communication of Scientific Information

  • Support for Clinical Development

  • Real World Evidence/Data (RWE/RWD) analysis and generation

  • Engagement with Healthcare Providers

  • Educational Initiatives

  • Market Access Support

  • Publication Strategy/Planning

Regulatory Affairs

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  • Monitoring Regulations

  • Dossier Preparation for Product Approval

  • Drug Development Regulatory Support

  • Marketing Authorization Management

  • Lifecycle Management

      - Maintaining Authorizations

      - Labeling Updates 

Fuel your ambition with insights that inspire action and drive success.

© 2025 by Pierfrancesco Ruffo

Phone: +39 348 917 4417

Milan Area, Italy​

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